Success Story · Babyone
Launch of a New E-Commerce Search Feature at babyone
How babyone is redefining the search experience, performance, and controllability with empiriecom Product Search.
- AI-powered search
- Integration in 5 Days
- Baby & Children's Supplies
From Rigid "Black Box" Search to Controllable AI Search
The Challenge
babyone’s e-commerce search was no longer able to meet future requirements or the expectations of babyone customers. The existing search technology was underperforming, and the search results were not always accurate. Key features such as sophisticated ranking algorithms for sales optimization or AI-powered approaches to prevent zero-hit results were missing.
The Solution
In a competitive bidding process involving several e-commerce search providers, babyone decided to implement empiriecom Product Search. After an integration period of just 5 days, the empiriecom search outperformed the previous metrics of the old search system from day one. Search results can now be filtered by any criteria, and the response time is under 100 ms. The zero-hit rate was reduced by 76%.
The Added Value for babyone
Measurable improvements starting on day one
Accuracy, performance, and controllability—measured in concrete terms.
76%
Reducing the zero-hit rate
90 ms
Search response time previously > 100 ms
100%
Flexibility in Managing Search Results
„Bei einer Ausschreibung mit mehreren Suchanbietern hat uns die empiriecom product search fachlich und menschlich überzeugt – und das Ergebnis gibt uns recht: innerhalb von nur fünf Tagen integriert, liefert unsere Suche jetzt Antwortzeiten unter 100 Millisekunden, und die Nulltreffer-Rate ist um 76 % gesunken. Endlich können wir Suchergebnisse gezielt nach unseren eigenen Kriterien steuern, statt uns mit einer starren Black Box zufriedenzugeben. Für unsere Kundinnen und Kunden bedeutet das: schneller finden, was sie wirklich suchen. Ich bin froh, dass wir mit empiriecom einen Partner gefunden haben, der genauso schnell und pragmatisch arbeitet, wie wir es unseren Familien versprechen.“
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